About Us
Over 3 Decades of Beauty
Since 1988, Taiff has been synonymous with innovation and quality in the beauty industry, boosting people's self-esteem by enhancing their beauty with cutting-edge technology. Our journey began with the first portable hair dryer in Brazil — a milestone that marked our passion for developing products that make a difference in people's lives.
Our mission is to provide powerful, high-tech tools for beauty professionals without compromising on design or exceptional quality. With more than 35 years of success, we are leaders in the hair dryer segment and the largest manufacturer in the sector in Brazil. We serve both national and international markets, exporting to countries such as the United States, Uruguay, Paraguay, Chile, Peru, Argentina, and the Dominican Republic — all while remaining true to our 100% Brazilian essence.
Innovation and Quality
Innovation is one of the core pillars in the development of our products. We stay in tune with the latest global trends in design and ergonomics, constantly seeking new materials, colors, textures, and technologies. All our products undergo rigorous testing in our research and development lab to ensure the performance and quality we’re known for.
Commitment to Excellence
We use a revolutionary cell production method, allowing us to control quality at every stage and ensure the highest standard of reliability for our devices. In addition, we offer permanent technical support throughout the country, ensuring that our products are repaired by qualified professionals.
Our Community
Our story is written by those who believed in us and brought our products into their daily routines. Hair stylists and barbers, blondes, brunettes, redheads, silver-haired, straight, curly, coily, from long manes to pixie cuts, from romantic to modern styles, influencers — all united by a shared passion for hair.
Driven by Passion
Taiff is driven by a passion for hair and a constant pursuit of innovation with quality. Inspired by you — our reason for being — we continue to evolve and lead the market, generation after generation.
Taiff. Passionate About Hair.